Metaphors in Business German

Teaching Business German through Projects

Visualizing Sentiments in Business- Customer Relations with Metaphors

This project explores how the visualization of sentiments, extracted from social media posts, can foster transparency and strengthen relations between businesses and their customers. Guided by the nature of the data and an iterative design based on our end users’ feedback, we examine a variety of visualization styles and metaphors as possible directions for a common set of tools to benefit both...

The Growth Dynamics of German Business Firms

We determine the distribution of size and growthrates of German business firms in 1987-1997. We find a log-normal size distribution. The distribution of growth rates has fat tails. It can be fitted to an exponential in a narrow central region and is dominated by finite-sample-size effects far in its wings. We study the dependence of the growth rate distribution on firm size: depending on proced...

German Economic Association of Business Administration - Geaba

Using a panel data set of 361 German corporations for the period 1991 to 1996 we test the hypothesis that firms with more efficient governance structures have higher profitabilities. To determine efficiency we compare firms with respect to ownership concentration, the identity of owners, capital structure, investment and firm growth by a multi-input/multi-output Data Envelopment Analysis (DEA)....

Gender Differences in Business Success of German Start-up Firms